Position Title: Marketing & Communications Coordinator
Status: Exempt
General Summary: Under the direction of the Executive Director, responsible for planning, development, and implementation of all marketing initiatives; and creating and disseminating effective communication in all channels. Advances effective marketing and communication with the membership and community on the general welfare and prosperity of the City of Madison and our Chamber membership. Serving as representative of The Madison Chamber of Commerce, must be enthusiastic, creative, well organized, and an excellent communicator capable of functioning well in an independent environment.
Duties and Responsibilities:
Develops and implements all marketing activities for the Chamber.
Develop and maintain a progressive marketing plan with measurable goals for all Chamber programs, activities, and events.
Create graphics for social media; design eye-catching, readable banners for events; design layouts for flyers; and create and market using established branding.
Run, manage, and analyze digital ads (LinkedIn, Facebook, Instagram, and Google).
Perform video editing services.
Build relationships and coordinate efforts with public relations/marketing personnel of other community partners.
Create and maintain comprehensive communication plans for Chamber.
Create content for and oversee all social media platforms.
Oversee and manage website, ensuring effective, creative execution.
Develop and execute a Chamber media relations plan supporting ongoing communications/relationship building with members of the media.
Ensure appropriate, professional coverage of news, calendar events, and other communications requested by members.
Conduct periodic membership surveys using web-based technology. Help analyze results and potential impact on programs, events, and activities.
Assist with all Chamber events (including evenings and weekend events).
Other duties and responsibilities as assigned.
MCC Membership
Membership recruitment and retention is a primary part of all positions at the Chamber. As a membership organization, it is essential that all staff be well versed and prepared to present membership information to all members and prospects.
Personal Characteristics – Ideally, the Marketing & Communications Coordinator will have a unique combination of personal and professional qualifications. This includes, but not limited to:
- Demonstrated interest in the community and surrounding areas. Reliable, self-motivated, outgoing and ability to motivate others. Strong networking and leadership skills. Ability to function well as part of a multi-functional team. Presents a professional image whenever representing the
- Familiarity with the unique challenges of working in a nonprofit; someone who understands the dynamics of a chamber of commerce or similar membership organization and is genuinely interested in working effectively within that
- Professional style that generates respect and support from a wide range of constituents including large and small business, nonprofits, community groups, and elected leaders. Demonstrates passion for the Chamber’s mission.
- Excellent interpersonal skills and ability to communicate professionally with Chamber members, community representatives and elected officials.
Qualifications and Experience:
- Degree in Marketing, Graphic Design, or related field preferred.
- 3-5 years demonstrated, relevant experience will be given priority consideration.
- Must have following software proficiencies: Microsoft Office, Apple iOS, MacOS, Canva, and creative software tools (e.g., Adobe Creative Suite, photography, video editing software).
- Excellent communication skills and presentation ability; comfortable with new and traditional media.
- Time management skills with a proven ability to prioritize
If you are interested, please email your resume to Michelle@madisonalchamber.com.